Are You a Busy Triathlete With Big Dreams?
Your triathlon success isn’t about squeezing in endless hours of training, it’s about having a clear, focused plan and nailing the essentials week after week.
Between work, family, and other commitments, training effectively can feel overwhelming. And with so much conflicting advice, it’s easy to jump from one thing to another, never quite making the progress you need.
I’m Coach Kevin Coady, and I’ve been where you are—in 2008 I was juggling work and going to school at night, searching for clues to help me achieve my big triathlon dream of a sub 10 Ironman. Traditional Ironman training wasn’t going to work for me so I started to find a smarter, more efficient ways to train and I achieved my goal of a sub-10-hour Ironman on just 10 hours of training per week.
I became a coach to help others achieve their own success. For over a decade, I’ve guided countless athletes—from parents to Google executives—to reach their triathlon goals while managing the demands of work, family, and life. My passion is empowering others to pursue their dreams, no matter how challenging their schedules.
3 Ways to Start Your Path To Success
Ask a question or set up a free 20-minute discovery call.
Learn more about my online coaching for busy athletes.
Download a free sample week of “10 Hours Per Week” Ironman Training similar to what I used to win my AG at IM Santa Rosa 2019.
Why TriForce?
Powerful Tools for Busy Athetes
My Busy Athlete’s Toolbox is a proven set of strategies for time-crunched triathletes. Developed and refined over 10+ years of experience, tools like reverse periodization, the 666 Beast Build, and Minimum Effective Dose help you maximize your training time and achieve your triathlon goals—all while staying on top of work and family life.
Coaching The Individual
You have your own goals, motivations, athletic history, current fitness, capacity to absorb training, priorities, schedule challenges, and time windows to train. I don’t use cookie cutter methods, generic plans, or computer generated plans. Your training is 100% tailored for YOU.
A Decade Long Track Record of Success
I’ve coached athletes at all levels—first-time triathlon and Ironman finishers, Ironman and 70.3 podium finishers, Kona and 70.3 Worlds qualifiers, 100-mile ultramarathon finishers, Boston Marathon qualifiers, and even a couple top-10 finishers at Kona. Nearly everyone who joins the team achieves personal bests and reaches new heights in their performance.
A Coach Who Leads by Example
I have completed 12 Ironman races, including 2 age group wins, 7 Kona qualifications, I won my age group at Ironman Santa Rosa on 10 hours per week of training, and I set a personal best of 8:56 at Ironman Arizona. using the same principles I apply to the rest of my athletes.
Happy Clients and Long Term Relationships
I’m proud that about half of my athletes have been with me for over 5 years, and many have stayed for nearly a decade. I’m committed to adapting and keeping my clients happy, challenged, and engaged—whether they’re raising families or taking on expanded roles at work.
A Passion For Learning and Improving
I’m dedicated to keeping my athletes challenged and progressing, which is why I’m always learning. Recently, I attended 4 training camps with legendary coach Brett Sutton and became a TriSutto Certified coach. I also have certifications from TrainingPeaks, SwimSmooth, Powertap (power training), and USA Triathlon for both long course and short course coaching.
I sought Kevin’s coaching expertise during a pivotal time in my life when I was changing professions, entering menopause, and my decades-long running career had become rather stale.
Running had always been a part of my life, but I was not looking forward to the daily efforts anymore, and I’d really started to wonder why. After learning about my background, Kevin provided me with a great training program that started way back at ground zero. It created the right amount of structure and was easy to digest.
Within a relatively short time, I found my love for running again and even put a goal race on the calendar…and then received a cancer diagnosis – devastating. 3 years later, we’ve endured and recovered from cancer, major surgeries, family-life events, and other more minor hiccups.
Through it all, Kevin has listened, helped me set reasonable goals, kept me honest with maintenance, flexed through setbacks, and he’s always supported my quest to be better/stronger/faster. Since joining Kevin’s team, I’ve run 3 marathons, qualified for the Boston Marathon, and am headed for my first ultra-distance race in 6 years.
I’m so incredibly grateful for this partnership, and at 52 years old, I’m excited for “what’s next!”
About 5 or 6 years ago, my son suggested that I use Kevin Coady of Triforce who had been his online coach and had helped hin prepare for a couple of Ironman races. I contacted Kevin who agreed to take me on.
Kevin provides daily workouts and every week provides feedback. He gives tips to help prepare for race day as well as suggestions for the race itself. I have found that using Kevin as my coach has had distinct advantage over trying to do my training on my own. The workouts that Kevin supplies are planned over the year to address needs – strength building, speed work, endurance – and so I do not have to think about what type of workout to do each day.
With my personality, I am motivated to do the scheduled work outs. As a result, I rarely skip a workout and so I maintain consistency in my training. He understands that there is a life outside triathlon and so is flexible in scheduling workouts when there are family and work issues that may affect my ability to train. He also works with me to make the amount of training to fit within my schedule.
Since using Kevin as my coach, I have completed two Ironman distance races as well as a number of half-Ironman and Olympic distance races. For each race, I have been well- prepared. [Coach note- Rick is modest- he has finished on the podium at most of these races]
Finally, I find Kevin to be an incredible encourager. He is very positive in his feedback and encouragement. He not only coaches, but he continues to compete and so clearly understands the sport. He has a wealth of information that he can pass on.
